The following groups have posted their Internet Auction Reports:
Lily and Isaac
Sandy, KaHei, Ding
nokkkkkk - who is in this group "we are not special"
Cindy, Michelle, Celesty
Kitty and Janet
I am having trouble with links to everyone else's auction. Please help me out and send me a link so I can look at your work.
- Dr. W -
Monday, November 29, 2010
Presentation Order for Strategic Alliance Presentations - 29 Nov.
Do your best to stay within these time boundaries.
Thanks for all of your hard work and your attention in class.
- Dr. W -
Monday, November 22, 2010
Comments on Enterprise Profile Presentations
Here are some brief comments on the Enterprise profile presentations. Looking at these and remembering the presentations will help you prepare for you presentation next week.
G.O.D.
G.O.D.
Beautiful presentation design. Strong Content. Good transitions between elements. Well prepared using notes.
TVB
Good presentation design. Good quick coverage of history and ways they make money. Good review of business connections.
CAA
Be careful about reading the content on the slides. Good item connecting the various elements of the business.
Ogilvy Mather
Don't read the content on the slides. Too much detail in the history and that made the presentation run long.
ATV
Don't read the content on the slides. Too much detail in the history. Good description of relationships. I learned something from hearing this presentation.
Postgal
Good use of a storytelling angle to engage the audience. Good preview of content. Don't read the content on the slides. Came away with a good understanding of the enterprise and its business.
TBWA
Really well structured presentation and a very nice job following the guidelines and engaging the audience. Good content, informative and interesting. Still needed to edit the whole thing down to come closer to fitting the time.
Bliss
Too much time on the history. Good analysis of decision-making. Learned a lot from this presentation.
Alan Chan
Focused well and used the time well to deliver interesting content.
Leo Burnett
Presentation is full of information. Good job focusing the information in the presentation.
Many Many
Good looking presentation. Be careful reading the content on the slides. Good job on the history.
STAR
Good history. Don't hide behind the podium. Needed more information about the current business of the enterprise.
Apple
Good preview. Good history. Good use of the slides as you left me wanting to spend more time with them rather than hoping that I could get to the next slide. Great description of the brand.
YUco
Need to be sure to practice the presentation. Good coverage of the enterprise in the presentation. Good looking presentation. Lots of good information in the presentation.
XD Comm
If the information is not easily available then you need to find it in some other way. There needs to be more depth in the information.
Pill & Pillow
Good structure and Good design for the presentation. Need to be sure that all of the information is clear and understandable on its own and in connection with the other pieces of information in the presentation.
I will post the presentation order a little later.
- Dr. W -
Strategic Alliance Groups
These are the groups for the Strategic Alliance presentations for next week. These groups are formed on the basis of the personality test we took at the beginning of the semester. They are very close to the groups you used for the first presentation.
1.
Sharon CHEUNG Sau Wun
Michelle TSANG Chi Wah
Cuttle NG Yee Man
Tim LAI Kam Tim
2.
Alice WONG Pui Ying
Kevin CHEUNG Chi Hang
Kitty NG Wai Ying
Lucas NG
3.
Calvin HO Ka Fai
Cindy LO Wing Sze
Kahei KWOK Ka Hei
Jie MIN Jie
4.
Ester WONG Lee Yan
Mon CHOI Ting Fung
Vicky YEUNG Wai Shan
Yang WU Yang
5.
Lily CHENG Lai Lai
Laura XUE Bingyan
Bryan TSUI Tsz Hoi
Christy CHAN Pik Shan
6.
Justin CHOW Man Ying
ChanFly CHAN Wing Kei
Helena LI Fangya
Sherrie POON Sze Wing
7.
Isaac CHONG Wai
DingDing CHAN Ting Yin
Zoe AU Kwai Tsz
Sandy CHENG Ya Hsuan
8.
Candy CHOW Ka Yee
Chak LAM Wang Chak
Janet KWOK Ka Yan
Celesty LEE Ming Yin
Each group will have 15 to 20 minutes for their presentation followed by some time for questions and answers from the class.
- Dr. W -
Friday, November 12, 2010
Format for the Exam
In response to Isaac's question about the Exam.
The questions will all be open ended and require you to write a thoughtful answer. There will be no multiple choice and no true false so you will be at least answering questions with a short answer or a numerical answer.
You can bring any notes you want to the test.
You will be taking the test in the computer lab. This means that you will have access to the Internet, to class resources and to things like calculators through the computer.
I call this an OPEN WORLD test but it means that when class ends you will be finished with your exam. There will be no extra time given to complete work after the end of the class.
This also means you need to arrive on time.
Any amount of time you arrive late to class is time you will lose in taking the test.
Since you are now aware of the situation we will now meet at the Kodak computer lab on the 5th floor of CVA. Go directly to the computer lab. You will be able to start the test at 10:30 am.
The key for this test is organizing your information and managing your time. You know what I am going to ask about so you just need to answer the specific questions I give you in the amount of time that is available.
- Dr. W -
The questions will all be open ended and require you to write a thoughtful answer. There will be no multiple choice and no true false so you will be at least answering questions with a short answer or a numerical answer.
You can bring any notes you want to the test.
You will be taking the test in the computer lab. This means that you will have access to the Internet, to class resources and to things like calculators through the computer.
I call this an OPEN WORLD test but it means that when class ends you will be finished with your exam. There will be no extra time given to complete work after the end of the class.
This also means you need to arrive on time.
Any amount of time you arrive late to class is time you will lose in taking the test.
Since you are now aware of the situation we will now meet at the Kodak computer lab on the 5th floor of CVA. Go directly to the computer lab. You will be able to start the test at 10:30 am.
The key for this test is organizing your information and managing your time. You know what I am going to ask about so you just need to answer the specific questions I give you in the amount of time that is available.
- Dr. W -
Tuesday, November 9, 2010
The Study Guide for the Exam on Monday
Study Guide for DGC 2130 – First Semester 2010-2011
Choose either Shaw Brothers (TVB) or Disney
Read the Annual Report, Review the History and Identify any other Internet sources which could be valuable resources for your thinking about your chosen enterprise.
Refresh yourself on Financial Measures and their meaning including:
Ratio Analysis
Growth Measures
Types of Creative Businesses
Marketing Mix
Job Satisfaction: Your Responses and the Ways to Maintain it in employees
Types of Economies and the related businesses
Value Chains
Branding
Selling Work
Measures of Success in Media
Tom Peters Readings on Business
Saturday, October 30, 2010
Presentation Order for Enterprise Profiles.
10:40
Celesty LEE Ming Yin
Candy CHOW Ka Yee
10:50
Laura XUE Bingyan
KaHei KWOK Ka Hei
11:00
Lucas NG
Cindy LO Wing Sze
11:10
Calvin HO Ka Fai
Mon CHOI Ting Fung
11:20
ChakChak LAM Wang Chak
Helena LI Fangya
11:30
Yang WU Yang
Sharon CHEUNG Sau Wun
11:40
Isaac CHONG Wai
Jie MIN Jie
11:50
Alice WONG Pui Ying
Kevin CHEUNG Chi Hang
12:00
Michelle TSANG Chi Wah
Cuttle NG Yee Man
12:10
Kitty NG Wai Ying
Tim LAI Kam Tim
12:20
Lily CHENG Lai Lai
Zoe AU Kwai Tsz
12:30
ChanFly CHAN Wing Kei
Sandy CHENG Ya Hsuan
12:40
Sherrie POON Sze Wing
DingDing CHAN Ting Yin
12:50
Ester WONG Lee Yan
Janet KWOK Ka Yan
13:00
Christy CHAN Pik Shan
Bryan TSUI Tsz Hoi
13:10
Vicky YEUNG Wai Shan
Justin CHOW Man Hing
There is a strong likelihood that we will go over time with this current schedule.
Please try to keep your presentations to around 8:30 and then we will get everyone in on time. Of course if the first group wants to start earlier that will also be very acceptable and appreciated.
- Dr. W -
Celesty LEE Ming Yin
Candy CHOW Ka Yee
10:50
Laura XUE Bingyan
KaHei KWOK Ka Hei
11:00
Lucas NG
Cindy LO Wing Sze
11:10
Calvin HO Ka Fai
Mon CHOI Ting Fung
11:20
ChakChak LAM Wang Chak
Helena LI Fangya
11:30
Yang WU Yang
Sharon CHEUNG Sau Wun
11:40
Isaac CHONG Wai
Jie MIN Jie
11:50
Alice WONG Pui Ying
Kevin CHEUNG Chi Hang
12:00
Michelle TSANG Chi Wah
Cuttle NG Yee Man
12:10
Kitty NG Wai Ying
Tim LAI Kam Tim
12:20
Lily CHENG Lai Lai
Zoe AU Kwai Tsz
12:30
ChanFly CHAN Wing Kei
Sandy CHENG Ya Hsuan
12:40
Sherrie POON Sze Wing
DingDing CHAN Ting Yin
12:50
Ester WONG Lee Yan
Janet KWOK Ka Yan
13:00
Christy CHAN Pik Shan
Bryan TSUI Tsz Hoi
13:10
Vicky YEUNG Wai Shan
Justin CHOW Man Hing
There is a strong likelihood that we will go over time with this current schedule.
Please try to keep your presentations to around 8:30 and then we will get everyone in on time. Of course if the first group wants to start earlier that will also be very acceptable and appreciated.
- Dr. W -
Monday, October 18, 2010
Auction Reports - Marketing
I have made comments on all of the marketing plans I was able to find with your auction reports. Check your auction sites and see what comments I have made. If there are no comments then please let me know the address of your auction blog.
- Dr. W -
- Dr. W -
Enterprise Profiles
At this point the following two enterprises have been chosen by presentation groups:
Many Many
Pill and Pillow
Leo Burnett
TVB
PostGal
Ogilvy and Mather
XD Communications
ATV
TBWA-HK
Creative Artists Agency
Apple
G.O.D.
To make your selection you can comment on this post or comment on the Group post.
- Dr. W -
Many Many
Pill and Pillow
Leo Burnett
TVB
PostGal
Ogilvy and Mather
XD Communications
ATV
TBWA-HK
Creative Artists Agency
Apple
G.O.D.
To make your selection you can comment on this post or comment on the Group post.
- Dr. W -
Present Like Steve Jobs
Here are the main points from the Present Like Steve Jobs Video
1. Set the Theme (What is the story you are going to tell?)
2. Provide the Outline (Where are you going to take the audience?)
3. Clear transitions between points in the outline (That's done and now we are going to...)
4. Be Passionate (Believe in what you are presenting and your knowledge)
5. Sell an Experience (Reinforce branding)
6. Use Analogies (Create a connection and context to aid the understanding of numbers)
7. Minimize Clutter (Don't put too much of anything on the screen)
8. Use Strong Visuals (Quality not Quantity)
9. Give a Show (Engage the audience is what you are presenting)
10. Have a "MOMENT." (The point in the presentation that everyone has been waiting for)
11. Rehearse, Rehearse, Rehearse (The best presenters do it and so should you)
12. ...One More Thing... (provide an encore to the presentation and leave the audience feeling good)
You should also take a good look at the Professional Presentations Flash that I showed you in class.
- Dr. W -
1. Set the Theme (What is the story you are going to tell?)
2. Provide the Outline (Where are you going to take the audience?)
3. Clear transitions between points in the outline (That's done and now we are going to...)
4. Be Passionate (Believe in what you are presenting and your knowledge)
5. Sell an Experience (Reinforce branding)
6. Use Analogies (Create a connection and context to aid the understanding of numbers)
7. Minimize Clutter (Don't put too much of anything on the screen)
8. Use Strong Visuals (Quality not Quantity)
9. Give a Show (Engage the audience is what you are presenting)
10. Have a "MOMENT." (The point in the presentation that everyone has been waiting for)
11. Rehearse, Rehearse, Rehearse (The best presenters do it and so should you)
12. ...One More Thing... (provide an encore to the presentation and leave the audience feeling good)
You should also take a good look at the Professional Presentations Flash that I showed you in class.
- Dr. W -
Human Resource Results
Here are the results of your responses to the Human Resource Survey
Mgrs Workers Class DGC other femDGC
Feeling In on Things 10 2 3 4 1 5
Full Appreciation of Work 8 1 6 6 4 5
Good Wages 1 5 2 2 3 2
Good Working Conditions 4 9 4 3 6 3
Interesting Work 5 6 1 1 1 1
Job Security 2 4 7 7 7 7
Opportunities for Growth/Promotion 3 7 5 5 5 4
Loyalty to Workers 6 8 8 8 8 8
Sympathetic to Worker Problems 9 3 10 10 10 10
Tactful Discipline 7 10 9 9 9 9
So you can see that there are some dramatic differences between what you are looking for in a job and what people around the world are seeking. This tells us that we need to take people on their own terms and do not generalize them. There were some people in the class who did not fall strictly in this scheme and all of you seem to be different from those who have participated in a 64 year study of differences between worker expectations and manager perceptions of worker expectations.
- Dr. W -
Mgrs Workers Class DGC other femDGC
Feeling In on Things 10 2 3 4 1 5
Full Appreciation of Work 8 1 6 6 4 5
Good Wages 1 5 2 2 3 2
Good Working Conditions 4 9 4 3 6 3
Interesting Work 5 6 1 1 1 1
Job Security 2 4 7 7 7 7
Opportunities for Growth/Promotion 3 7 5 5 5 4
Loyalty to Workers 6 8 8 8 8 8
Sympathetic to Worker Problems 9 3 10 10 10 10
Tactful Discipline 7 10 9 9 9 9
So you can see that there are some dramatic differences between what you are looking for in a job and what people around the world are seeking. This tells us that we need to take people on their own terms and do not generalize them. There were some people in the class who did not fall strictly in this scheme and all of you seem to be different from those who have participated in a 64 year study of differences between worker expectations and manager perceptions of worker expectations.
- Dr. W -
Tuesday, October 12, 2010
Enterprise Profile Pairs
Here are the groups for the Enterprise Profile Presentations.
Please choose the enterprise you want to profile and tell me what it is in a response to this post. If more than one group is interested in the same enterprise it will go to the first group that makes the choice.
Calvin HO Ka Fai
Mon CHOI Ting Fung
Vicky YEUNG Wai Shan
Justin CHOW Man Hing
ChanFly CHAN Wing Kei
Sandy CHENG Ya Hsuan
Ester WONG Lee Yan
Janet KWOK Ka Yan
Lucas NG
Cindy LO Wing Sze
Isaac CHONG Wai
Jie MIN Jie
Lily CHENG Lai Lai
Zoe AU Kwai Tsz
ChakChak LAM Wang Chak
Helena LI Fangya
Laura XUE Bingyan
KaHei KWOK Ka Hei
Sherrie POON Sze Wing
DingDing CHAN Ting Yin
Yang WU Yang
Sharon CHEUNG Sau Wun
Celesty LEE Ming Yin
Candy CHOW Ka Yee
Christy CHAN Pik Shan
Bryan TSUI Tsz Hoi
Michelle TSANG Chi Wah
Cuttle NG Yee Man
Kitty NG Wai Ying
Tim LAI Kam Tim
Alice WONG Pui Ying
Kevin CHEUNG Chi Hang
If any problems arise from these pairings please let me know personally. You should definitely exchange contact information as soon as possible.
- Dr. W -
The Success Exercise
Here are my findings for the Success Exercise:
I altered some of the categories as the searching was not simple. I also checked many different resources.
The key in the search is not trusting any one source two easily. The first step is to figure out is the source is selling something that might be related to their report of the best. The second step is determine if your source is trustworthy, are they honest about how the data was found, do they talk about where there might be errors, do they footnote their statements and provide references to show they have done some research. The third step is to find multiple sources that provide the same or very similar information. The final step is to decide if the information you found is worth passing along to other people, if it doesn't feel right don't report it to others.
- Dr. W -
| top gross movie | avatar 2,770,000,000 | | |
| top profit movie | blair witch 414,398% | titanic 917% | |
| top sell/rent DVD | nemo – combined 300 mill | Pirates 3 320 mill$ 16.7 mill units all DVD | |
| top download movie | avatar | | |
| top book | Bible 6 billion | Mao's Red Book 1 billion | tale of two 200 million |
| top song | Candle in the Wind 1997 Elton John 33 million | White Christmas Bing Crosby 30 million | Silent Night Bing Crosby 30 million |
| top singers | Beatles | Elvis | Michael Jackson |
| top download song I-Tunes | I got a feeling black-eyed peas | Poker Face Lady Gaga | Boom Boom Pow Black-Eyed Peas |
| top digital game | Wii Sports 42 million | Super Mario Bros 40 million | Pokemon, RGB 31 million units |
| top tv show | Michael Jackson Funeral 3.5 bill | English Premiere League 1.2 bill/wk | Spring Festival Gala 700 mill – 1 bill/yr |
| top tv download | Lost final 2 episodes | | |
| top music album | Thriller MJ 110 million | Back in Black AC/DC 49 mill | Pink Floyd 45 mil Dark Side of Moon |
| top newspaper circulation | Yomiuri Shinbun 14,067,000 | The Asahi Shinbun 12,121,000 | Mainichi Shinbun 5,587,000 |
| top rev web company | Google 23,650,000,000 | Yahoo 6,460,000,000 | AOL 3,257,000,000 |
| top hits website | Google | Facebook | YouTube |
| top registered users website | Facebook | YouTube | |
| top YouTube vid | Justin Bieber Baby 344,194,152 | Lady Gaga Bad Romance 287,254,587 | Charlie Bit My Finger 234,951,237 |
| top pop face page | TX holdem 24,636,520 | Facebook 21,384,652 | Michael Jackson 21,225,498 |
| top blog | Han Han China 300,000,000 | Huffington Post 28,000,000 | TMZ 17,000,000 |
| top free online game | Bubble Shooter | X Men v. Street Fighter | Bejeweled |
| top subs online game | World of Warcraft 12,000,000 | Habbo Hotel 7,500,00 | RuneScape 5,000,000 |
| top selling iPhone app | Scrabble or Angry Birds 7,000,000 | Bejeweled 2 or Doodle Jump 6,900,000 | Flick Fishing or Bejeweled 2 4,000,000 |
I altered some of the categories as the searching was not simple. I also checked many different resources.
The key in the search is not trusting any one source two easily. The first step is to figure out is the source is selling something that might be related to their report of the best. The second step is determine if your source is trustworthy, are they honest about how the data was found, do they talk about where there might be errors, do they footnote their statements and provide references to show they have done some research. The third step is to find multiple sources that provide the same or very similar information. The final step is to decide if the information you found is worth passing along to other people, if it doesn't feel right don't report it to others.
- Dr. W -
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